Author of 'Running Lean'
Ash Maurya is the author of “Running Lean: How to Iterate from Plan A to a plan that works” and the founder of Spark59 whose mission is helping entrepreneurs succeed.
Driven by the search for better and faster ways for building successful products, Ash has been rigorously testing Lean Startup techniques for the past 3 years. He serves as a mentor to several accelerators including TechStars, MaRS, Capital Factory, and has worked with companies large and small.
He continues to share his ongoing learning on his blog and by way of workshops and bootcamps that he teaches around the world.
Ash lives in Austin, TX.
Companies drown in a sea of numbers. Google Analytics alone spits out over a thousand numbers. Add to that a few other analytics tools and your own homegrown dashboard and you know what I mean.
We don’t need more numbers, but actionable metrics.
In this talk, I’m going to show you how to measure the progress of any business using just a handful of metrics. And then I’m going to distill these metrics even further into a single macro metric that drives every business
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